The Ultimate Sales Letter: Attract New Customers. Boost Your Sales

The Ultimate Sales Letter: Attract New Customers. Boost Your Sales

Dan S. Kennedy

240 pages

Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and
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