Orchestrating Experiences: Collaborative Design for Complexity

Orchestrating Experiences: Collaborative Design for Complexity

Chris Risdon, Patrick Quattlebaum

336 pages

Customer experiences are getting more complicated because there are more channels, touchpoints, contexts, and moving parts, and they are all delivered by organisations that are not working together as a whole. How can you make your ideas come to life when there are so many obstacles? Orchestrating Experiences
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